So you’ve got a big idea.
But it seems they aren’t getting it quite like you hoped.
The penny hasn’t dropped.
The masses aren’t signing up, swiping right, buying in.
That’s because you haven’t found the words you need to inspire them.
How to weave together all the pieces of language into something bigger and greater.
So let me loose on your big idea.
Let me make it understandable and irresistible.
That way it won’t go to waste.
Instead it will get got.
Straight from the horse's mouth*
“Beth is a wordsmithing mastermind - she took our chaotic brain dump of ideas for a playbook and shone a spotlight on all the best parts. She brought clarity to the structure, captured our voice exactly, and made the whole thing a gripping read. If you’re looking for creative and insightful help with copywriting or tone of voice development (or even if you’re not) you should hire this word whisperer immediately!”
Stewart Bewley, founder and director of the presentation-coaching geniuses Amplify
“Beth is a brilliant copywriter and storyteller. She leaves no word unturned and will have your brand voice singing your tune loud and clear so you can stand out in a crowd. She's also a brilliant speaker with a genuine love for her work. I'd recommend her in a heartbeat.”
Sonal Dack, head mail magician for awesome email marketeers MailPimps
“Beth understands how to use words better than anyone I've ever met. She's a superb writer, but that's not the half of it. Beth's stand-out skill is her ability to identify the right tone of voice for the right situation and then use that tone of voice accurately, consistently and with the precision of a fresh scalpel. She's a brand engineer, and her tool of choice is language. If you need someone to help you find all the perfect words, get in touch with Beth.”
Eamonn Boylan, director at small-but-mighty design studio We Are Herd
“Beth did a great job of improving the storytelling and clarity of messages on our website. We have quite a lot of different aspects to our business, so it was great to have her external perspective and expertise help us simplify that and ensure we had more of a user focus. It was great to work with Beth and we've got a lot more planned with her too!”
Sarah Jordan, co-founder of stylish social enterprise Y.O.U Underwear
“We loved working with Beth because of her enthusiasm, confidence and great insights! Her brand voice workshop with us was not only eye-opening but enjoyable, and her writing is just spot-on.”
Ant Horton, CEO at amazing local youth charity east to west
“Beth is fabulous. She is diligent in understanding the needs of the audience, sophisticated in her assessment in the problem, and creatively astute in her writing to get it right first time.”
Natasha Hill, managing director of the brilliant PR masterminds at Bottle
“We brought Beth in to help us rethink and rewrite our website, and we couldn't be happier with the results. She quickly grasped the heart of our business, insightfully sharpening our key messages and developing a strong and unique tone of voice. She's a smart, creative thinker and a brilliant writer. Highly recommended!”
Mark Kermode, co-owner of small, smart and friendly creative agency Cahoot Creative
“How to recommend a wordsmith of Beth's professionalism and calibre? With a haiku inspired paean of course… ‘Beth is ace it's true / Amazing words at her core / Leaves you wanting more!’ Quite simply, the best copywriter I know and much better at haiku than me!”
Ben Mumby-Croft, director of entrepreneurship at the world-class Imperial College London
“Working with Beth was easy and enjoyable - she was approachable, suggested new ideas in a positive way and always stayed calm and cool. The success of our new site is owed, in no small part, to Beth's writing and development of our brand voice and I would thoroughly recommend her.”
Michael Woodside, assistant master at the prestigious Westminster School
“After only the briefest of briefings, Beth captured exactly the tone and style we were looking for on our new website. We’re delighted with the results and look forward to working with her again in the future.”
Henry Thornton, chairman of top-end retirement-property gurus Cognatum Estates
“Beth is a fine, fine writer - she combines concision, respect for the brief and strategic nous with creative flair and a refreshing originality of approach.”
Mark Greene, executive director of brainy-but-practical non-profit LICC
*Just to be clear, this is a figure of speech. My clients aren’t horses. They’re people.
Become a joy junkie
I only send emails once every other month and they’re always full to the brim with wonderful wordsmithery tips, upcoming workshop dates, the occasional special offer or two and events where you can catch me speaking.
Plus I always include my favourite word of the moment, so there’s that.